Pho3nix Foundation
Mana plays a central role in delivering the Pho3nix Foundation’s worldwide programs, campaigns, and high-performance initiatives, working with the global non-profit to inspire children to lead active, healthy lives.
The Pho3nix Foundation exists solely to inspire children across the world to participate in sport. Mana Group achieves this through a variety of direct assistance programs across multiple continents, as well as by delivering inspirational global projects designed to inspire the next generation.
From creating at-home motivation and instructional content through the Pho3nix Kids app and YouTube channel to delivering in-person programs in schools, workshops, and events across four continents with world and Olympic champions as ambassadors, the team delivers meaningful impact at scale.
Pho3nix Sub7 Sub8
Mana’s capacity for world-class execution went on full display in the Pho3nix Sub7 and Sub8 Project powered by Zwift in June 2022. Mana Global saw the development of Sub7 Sub8 through 24 months of development to the behemoth endeavor it became.
Managing athletes, sponsors, marketing, and global operational teams, Mana delivered a groundbreaking, high-drama sporting spectacle that drew unprecedented viewership and proved our ability to execute at the very highest level, even amid post-pandemic uncertainty and logistical challenge.
Pho3nix Sport with Purpose Charity Gala
Mana Group delivered the inaugural Pho3nix Sport with Purpose Charity Gala, establishing a new global fundraising and awareness platform for the Pho3nix Foundation. Mana took the lead in shaping every element of the event uniting world-class sport, entertainment, and philanthropy into a singular, high-impact evening with the world taking notice.
The Pho3nix Gala showcased the impact of the Foundation’s initiatives worldwide, featuring guests such as Usain Bolt, Anthony Joshua, Mika Hakkinen and Chris Froome, alongside Pho3nix ambassadors Alistair Brownlee, Nicola Spirig and Javier Gomez and rising athletes Sarah Blizzard, Flynn Thomas, and Ruben Roldan, supported by powerful on-site visuals and video content.
Mana also designed the evening’s curated charity auction, where rare collectibles and exclusive experiences created opportunities to support Pho3nix programs and athletes, with proceeds driving the expansion of initiatives across Africa, Asia, and beyond.


