The Pho3nix Sport with Purpose Charity Gala takes centre stage at the iconic Dolder Grand in Zurich, Switzerland on the 19th of September 2025 for a red-carpet evening celebrating the power of sport to change lives.
Hosted by the Pho3nix Foundation, a global non-profit founded and chaired by philanthropist Sebastian Kulczyk, the Gala will gather world-class athletes, entertainers, changemakers, and philanthropists in support of one powerful mission: empowering youth through sport.
At the helm of this landmark event is Mana Group, the Pho3nix Foundation’s strategic delivery partner, overseeing every element from concept to execution.
As producer of the Pho3nix Gala, Mana has assembled an extraordinary program bringing together sport’s biggest stars with a powerful fundraising mission.
With its global reach and deep ties across the sporting world, Mana has secured headline guests including Usain Bolt, Anthony Joshua, Chris Froome, and Rebecca Adlington. British entertainer James Corden and Laura Woods will host the evening, guiding guests through an unforgettable evening of world-class entertainment, inspiring stories, and meaningful support for youth sport.
The Gala will spotlight the real-world impact of Pho3nix programs around the globe. Guests will hear personal stories from Olympians and emerging athletes whose lives have been shaped by Pho3nix initiatives. Programs such as the Pho3nix Kids Football in Rwanda, Move 4 Life parkour in Thailand, and Kids Fun Runs in Ghana demonstrate how sport can create new pathways for children and communities across the globe.
A five-star dining experience, live performances, and a high-value charity auction will round out the evening. Designed by Mana to go beyond memorabilia, the auction offers exclusive experiences including private coaching with elite athletes, rare collectibles, and one-of-a-kind adventures, with all proceeds directly supporting Pho3nix initiatives across Europe, Asia, Africa, Oceania, and beyond.
In addition to producing the event, Mana has led the complete design and creative direction, developing the Gala’s visual identity, theme, and brand expression across every touchpoint – from invitations and on-site visuals to video content. Mana is also leading the digital delivery of the event, ensuring consistent, high-quality experiences across web, social media, email marketing, and live broadcast platforms. Every element is strategically aligned to amplify the Gala’s purpose and connect with audiences worldwide.
Banana Split, the Pho3nix Foundation’s event delivery partner and a luxury event planner renowned for over 50 years of innovation, will bring the Gala to life on-site under Mana’s strategic direction.
For the global Red Carpet broadcast, Mana Studios will once again collaborate with Gravity Media, renowned for their work with F1, Netflix, the ATP Tour, and UEFA Champions League. This continues a successful partnership first forged on the Pho3nix Sub7 and Sub8 Project, where Mana and Gravity Media worked together to produce both the record-setting livestream and accompanying documentary.
Mana Group is proud to deliver this premier event celebrating the power of sport to unlock opportunity and inspire the next generation.
